Research Triangle Park, N.C., March 14, 2012 — Netsertive will be showcasing its online advertising solutions for automotive dealers in Booth 1131 at the Digital Dealer Conference, April 3 through April 5 at the Rosen Shingle Creek Resort in Orlando. Attendees will also be able to talk with Google's Samir Janveja, Netsertive strategic partner manager, on Tuesday, April 3, from noon to 2 p.m. in Netsertive's booth.
Netsertive online campaigns put dealers in front of new car and truck buyers in their local area, providing maximum exposure to both inventory and special offers during the critical research phase of a purchase. The company has a patent pending on its business process and technology implementation that analyzes millions of online search advertising auctions and ad placements.
Netsertive's technology drives stronger, more measurable results, yielding a better return on advertising investment for clients. The company drives highly qualified auto buyers to local showrooms via targeted search and display (banner) ads. As an extra incentive, attendees who sign up with Netsertive at the event will receive up to $1,000 in advertising credits.
Village Ford in Dearborn, Mich., has seen firsthand what Netsertive's online campaigns can do. "Netsertive helped us double my F150 sales," said General Manager Bob Wheat. "Local buyers can easily find our dealership online, and our custom ads deliver dozens of sales opportunities into my BDC daily. This works."
Digital Dealer attendees staying at the Rosen Shingle Creek Resort will be able to learn more about Netsertive by turning their TV to Channel 9. Rotating event photos, video, and other content will make this a useful resource during the span of the show, and will also be made available on the company's YouTube channel at http://netsertive.com/youtube. In addition, every attendee will receive a detailed overview of Netsertive in his or her conference bag.
Netsertive's automotive team is led by Tim O'Rourke, an industry veteran most recently with Manheim, where he built and led the sales and support team in Manheim's largest market, including the flagship Manheim Auto Auction and Manheim New Jersey. Prior to Manheim, Tim spent more than seven years with AutoTrader.com helping the automotive Internet classified giant grow to the leadership position it occupies today.
"We're proud to be a Leadership Sponsor of Digital Dealer. We understand the needs of local dealers because we have dedicated auto industry professionals on staff," said Brendan Morrissey, CEO of Netsertive. "It's time for auto dealers to demand more from their online marketing efforts. Our Learning Engine technology drives buyers to showrooms and delivers critical local market exposure over the long term."
For more information, visit http://www.netsertive.com/auto or call 1-800-940-4351.
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Jun. 16, 2013 - (By Lou Amico of L.A. Management Company in Charlotte)